Global live cohorts for USA, Europe and Australia • 5-year learning access
Marketing · Beginner

Digital Marketing, Performance Ads & AI Growth

Build measurable growth campaigns using paid media, content, analytics and AI tools. The program combines live teaching, guided labs and a practical capstone to turn concepts into confident workplace capability.

✓ Live expert sessions✓ Employer-style projects✓ 5-year access
Original Upskillment abstract learning artwork for Digital Marketing, Performance Ads & AI Growth
6 weeksProgram duration
40 hoursGuided learning
5Applied projects
4.7Learner rating

Why choose this course?

Choose Digital Marketing, Performance Ads & AI Growth if you want structured, applied learning rather than a collection of disconnected videos. The program is built to help you practise the decisions professionals make on real projects.

How this helps your career

You will build portfolio evidence, practise professional documentation and learn to explain your work in job interviews and stakeholder conversations relevant to marketing roles.

Career relevance

Marketing specialistTechnology professionalProject contributor

A curriculum built around the job

Our job-oriented curriculum uses a learn, practise, build and present model. Live instruction is followed by guided labs, independent assignments and an employer-style capstone.

What you will learn

01

Growth strategy and funnels

Live explanation, guided practice, a realistic workplace scenario and evidence you can add to your project story.

02

Performance advertising

Live explanation, guided practice, a realistic workplace scenario and evidence you can add to your project story.

03

Content and SEO systems

Live explanation, guided practice, a realistic workplace scenario and evidence you can add to your project story.

04

Analytics and conversion optimisation

Live explanation, guided practice, a realistic workplace scenario and evidence you can add to your project story.

05

AI marketing workflows

Live explanation, guided practice, a realistic workplace scenario and evidence you can add to your project story.

06

Capstone: measurable growth campaign

Live explanation, guided practice, a realistic workplace scenario and evidence you can add to your project story.

LEARNER STORY
The live troubleshooting sessions changed how I approach problems. I stopped memorising steps and started understanding the decisions behind them.
Daniel K.Cloud Support Engineer, Manchester

Certificate & completion

Earn an Upskillment Certificate of Completion after meeting attendance, project and assessment requirements. Your capstone is manually reviewed so completion reflects genuine participation.